“Close elections tend to break toward the challenger because undecided voters - having held out so long against the incumbent - are by nature looking for change.”
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By nominating Chuck Hagel to be his Defense secretary, President Obama is putting forward an aloof contrarian who doesn't suffer fools - a striving politician who considers himself above politics.
Voters don't have to love him, Romney advisers say, but they will respect him.
Political consultants are pugilists, masters in the dark art of negativity. Which is why it's surprising to hear Democrats such as Steve McMahon and Republicans like Rich Galen urging their presidential candidates to be more, well, positive.
Part of the problem is voters know relatively little about Romney. And some of what they know about him complicates his task: Romney has a history of flip-flopping on issues, he's extraordinarily wealthy, and he can be tone-deaf about what moves voters. He just doesn't seem comfortable in his skin.