“We were making the first step out of the age of chemistry and physics, and into the age of biology.”
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We are already producing enough food to feed the world. We already have technology in place that allows us to produce more than we can find a market for.
We now have an opportunity, though, to do something we didn't do in the industrial age, and that is to get a leg up on this, to bring the public in quickly, to have an informed debate.
The American public is not aware that there might be potential allergenic and toxic reactions. With regular food, at least people know which foods they have an allergy to.
The interesting thing is, while we die of diseases of affluence from eating all these fatty meats, our poor brethren in the developing world die of diseases of poverty, because the land is not used now to grow food grain for their families.