“My argument is simple, which is, that for several thousand years in Western civilization, marriage has been the union of one man and one woman. Research is overwhelming that children need mothers and fathers.”
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Particularly black Americans, many of them, from quotes that I have seen and conversations I've had, are sort of insulted that the civil rights movement is being hijacked - the rhetoric of the civil rights movement is being hijacked for something like same sex marriage. Black Americans tend to have a higher degree of religiosity.
The Left regards the Constitution as defective and outmoded - in part because it impedes the government's ability to control institutions, like churches and families, which stand between the state and individuals.
Republican values - strong families, faith, personal responsibility and freedom, among others - are not unique to specific subsets of the electorate. They are universal values, and it is Republicans' job to remind Americans of that fact.
Beyond politics, the West is suffering from what can be called a crisis of brokenness - broken institutions, broken families and broken souls.